
wordlover-2016-05-22
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Transcript.
Today's word is ideate, spelled I-D-E-A-T-E.
Ideate is a verb that means to form an idea or conception of something, or simply to form an idea. Here is the word used in a sentence from Fortune by Andy Lark.
"Most of us don't dedicate any time to thinking and ideating. To think well, you need to be willing to fail well."
Like the words idea and ideal, ideate comes from the Greek verb idein, which means "to see." The sight-thought connection came courtesy of Plato, the Greek philosopher who based his theory of the ideal on the concept of seeing, claiming that a true philosopher can see the essential nature of things and can recognize their ideal form or state. Early uses of idea, ideal, and ideate in English were associated with Platonic philosophy; idea meant "an archetype" or "a standard of perfection," ideal meant "existing as an archetype," and ideate referred to forming Platonic ideas. But though ideate is tied to ancient philosophy, the word itself is a modern concoction, relatively speaking. It first appeared in English only about 400 years ago.
I'm Peter Sokolowski with your Word of the Day. |