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[豆知识] 【整理】2011-10-23&10-29 搜索引擎优化

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[豆知识] 【整理】2011-10-23&10-29 搜索引擎优化

本帖最后由 jessiyear 于 2011-10-23 15:45 编辑

Bits-of-Knowledge-2011-10-23&10-29

 

Search Engine Optimization


Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid search results. In this episode, Lee LeFever will explain the importance of search engine rankings and what can help your site achieve higher rankings using a recipe analogy.








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jessiyear在 整理的参考文本:
This is Search Engine Optimization Explained by Common Craft.



Imagine for a minute that you’re a librarian, but not a normal one. You’re a librarian for every book in the world. People depend on you every day to find the exact book they need. How do you do it? You need a system. You need to know what’s inside every book and how books relate to each other. Your system needs to take in a lot of information and spit out the best answers for a patron’s questions. It’s not an easy job.



Search engines like Google and Bing are the librarians of the Internet. Their systems collect information about every page on the web, so they can help people find exactly what they are looking for. And every search engine has a secret recipe called an algorithm for turning all that information into useful search results.



Now, if you own a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called Search Engine Optimization, or SEO. As it turns out, most of the big ingredients are known. Let’s take a look.



First, words matter. Search engines account for every word on the web. This way, when someone searches for “shoe repair”, the search engines can narrow results to only the pages that are about those words.



Second, titles matter. Each page on the web has an official title, but you may not ever see it because it’s in the code. Search engines pay a lot of attention to page titles because they often summarize the page like a book’s title.



Third, links between websites matter. When one web page links to another, it’s usually a recommendation, telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating or buying bogus links all over the web that point to their own website. Usually, search engines can detect when a site has a lot of them. And they account for it by giving links from trustworthy sites more weight in the recipe.



Fourth, the words that are used in links matter too. If your webpage says “Amazon has lots of books” and the word “books” is linked, search engines can establish that amazon.com is related to the word “books”. This way, when someone searches for books, that site will rank well.



Lastly, search engines care about reputation. Sites with a consistent record of fresh, engaging content and growing numbers of quality links may be considered rising stars and do well in search rankings.



These are just the basics, and the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that supported by the ingredients that search engines need for their recipes.


jessiyear在 整理的生词:
algorithm: n. a set of instructions that are followed in fixed order and used for solving a mathematical problem 算法



bogus: adj. not genuine 假的



weight: n. a particular value according to how important it is 权重

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[Homework]2011-10-23&10-29 搜索引擎优化

This is Search Engine Optimization explained by common craft.

Imagine for a minute that you are a librarian, but not a normal one. You are a librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it? You need a system. You need to know what’s inside every book and how books relate to each other. Your system need to take in a lot of information and spared up the best answer for patron’s questions. It is not an easy job.

Search engine like Google and Bing are the librarians of the internet. Their systems collecting information about every page on the web, so they can help people find exactly what they are looking for. And their research engine has a secret recipe called them Algorithm for turning all that information into useful search results.

Now, if you are on website search results mattered. When you page have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engine needed for their recipes. This is called Search Engine Optimization or SEO. As it turns out most of big ingredients are known. Let’s take a look.

First, words matter. Search Engines are count for every word on the web. This way, when someone searches for shoe repair, the search engine can narrow results to only the pages that are about those words.

Second, Titles matter. Each page on the web has an official title that you may not ever see it because it is in a code. Search engines pay a lot of attention to page title, because they often summarize the pages like a book’s title.

Third, Links between websites matter. When one web page link to another, it is usually a recommendation telling readers this site has good information. A web page with a lot of links coming to, it can look good to search engines. But some people try to fool the search engine by creating or buying bogs links all over world that point to their own website. Usually, search engine can detect when a site has a lot of them. And they account for it by giving links from trustful the sites more way in the recipe.

Fourth, the words that used in links matter too. If your web page says “Amazon has a lot of books” and the word “books” is a link. Search engine can establish at amazon.com is related to the word “books”. This way, when someone searches for books, that site will rank well.

Lastly, search engines care about reputation. Sites with consistent record of fresh, engage content in growing number of quality links maybe consider rising stars and do well in search rankings.

These are just the basis, and the recipes are refined and changed all the time. Good CEO is now making sure your website has great content that is supported by ingredients that search engines need for their recipes.

This post was generated by put listening repetition system,  Check the original dictation thread!
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[Homework]2011-10-23&10-29 搜索引擎优化

This is Search Engine Optimization explained by Common Craft. Imagining for a minute that you are a librarian, but not a normal one. You are the librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it?

You need a system. You need to know what's inside every book and how books relate to each other. Your system needs to take in a lot of information and split out the best answers for patrons' questions. It's not an easy job.

Search engines like Google and Bing are the librarians of the Internet. Their system collect information about every page on the web. So they can help people find exactly what they are looking for. And every search engine has a secret recipe called algorithm for turning all that information into useful search result.

Now if you are on a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called Search Engine Optimization or SEO. As it turns out most the big ingredients are known. Let's take a look.

First, words matter. Search Engines account for every word on the web. This way when someone searches for shoe repair, the search engine can narrow results to only the pages that are about those words.

Second, titles matter. Each page on the web has a offical title. You may not ever see it, because it's in the code. Search engines pay a lot of attention to page titles, because they often summarize the page like a book's title.

Third, Links between websites matter. When one web page links to another, it's usually a recommondation telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating or buying bogs links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them and account for it by giving link from trustful website more weight in the recipe.

Fourth, the words that are used in links matter too. If your web page says Amazon has lots of books, and the word books is linked. Search engines can establish that Amazon.com is related to the word books. This way when someone searches for books, that's site will rank well.

Lastly, Search engines care about reputation. Sites with the consistent record of fresh engaging content and growing numbers of quailty links may be considered rising stars and do well in searching rankings. These are just the basics. And the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that's supported by the ingredients that search engines need for their recipes.
This post was generated by put listening repetition system,  Check the original dictation thread!
实现无障碍英语沟通
Homework

This is Search Engine Optimization, expained by Common Craft.

Imagine for a minute that you are a librarian, but not a normal one, you are a librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it? You need a system. You need to know what is inside each book and how books relate to each other. Your system needs to take in a lot of information in spite of the best answers for a patient’ s questions. It’s not an easy job.

Search engines like “google” and “bing” are the librarians of the internet. Their systems collect information about every page on the web, so they can help people find exactly what they are looking for. And every search engine has a secret recipe, calling Algorithm, for turning all that information into useful search results.

Now if you’re on the internet, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has ingredients search engines need for their recipes. This is called “Search Engine Optimization”, or SEO.

As it turns out, most of the big ingredients are known. Let’s take a look.

First, words matter. Search engines account for every word on the web. This way when someone searches for shoe repair, the search engines can narrow results to only the pages that’s about those words.

Second, Titles matter. Each page on the web has an official title. But you may not ever see it because it is in the code. Search engines pay a lot of attention to page titles because they often summarize the page like a book’s title.

Third, links between websites matter. When one web page links to another, it’s usually a recommendation, telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating all bind bogus links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them and may account for it by giving links from trust what they site more weight in the recipe.

Fourth, the words that are used in links matter too. If your web page says Amazon has lots of books and the word “books” is linked, search engines can establish that Amazon.com is related to the word “books”. This way, when someone searches for books, that site will rank well.

Lastly, search engines care about reputation. Sites with their consistent record of fresh and engaging content engrowing numbers of quality links may be considered rising stars and do well in search rankings. These are just the basics. And the recipes are refined and changed all the time. Good SEO is about making sure your website has a great content that’s supported by the ingredients that search engines need for their recipes.
Learn to live, and live to learn.
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HW
This is Search Engine Optimization explained by Common Craft. Imagining for a minute that you are a librarian, but not a normal one. You are the librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it?

You need a system. You need to know what's inside every book and how books relate to each other. Your system needs to take in a lot of information and split out the best answers for patrons' questions. It's not an easy job.

Search engines like Google and Bing are the librarians of the Internet. Their system collects information about every page on the web. So they can help people find exactly what they are looking for. And every search engine has a secret recipe called algorithm for turning all that information into useful search result.

Now if you are on a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called Search Engine Optimization or SEO. As it turns out most the big ingredients are known. Let's take a look.

First, words matter. Search Engines account for every word on the web. This way when someone searches for shoe repair, the search engine can narrow results to only the pages that are about those words.

Second, titles matter. Each page on the web has a official title. You may not ever see it, because it's in the code. Search engines pay a lot of attention to page titles, because they often summarize the page like a book's title.

Third, Links between websites matter. When one web page links to another, it's usually a recommendation telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating or buying bogs links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them and account for it by giving link from trustful website more way in the recipe.

Fourth, the words that are used in links matter too. If your web page says Amazon has lots of books, and the word books is linked. Search engines can establish that Amazon.com is related to the word books. This way when someone searches for books, that site will rank well.

Lastly, Search engines care about reputation. Sites with the consistent record of fresh engaging content and growing numbers of quality links may be considered rising stars and do well in searching rankings. These are just the basics. And the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that's supported by the ingredients that search engines need for their recipes.
[homework]我的好像错了很多啊~~!
   This Search Engine Opitimation explained by common craft .Imagine for the minute you librarian. But normally ,your library infer every book in the world . People the pained on you everyday defined the book you need. How do you do it? You need search them . you need to know what thing said every book and how a book surely to each other. You system needs to taking a large information and spite of the best answer for picture’s questions is not an easy job.
Search engine is google and been other librarians of the Internet. The system collect information about every page on the web. So they can find help people exactlly where their looking for .And every search engine has a secret recipe called them ?for turning all the information into useful research source. Now , if you wanna a website search matter when you pages have higher rankings. They hire more people find you . The key to hire rankings is making sure you website has engridence. Search engine needs for their recipes. This is called search engine opitimation or SEO.
As result of most of the bigger gridence know. Let’s take a look.. First, words matter. Search engine a kind for every word on the web .This way when someone search for sure pain.The search engine can never result to only the pages they were built those words. Second ,title’s matter .Each page on the web has a facial title .You may every see it because it may code .Search engine pay a lot of tention to page titles because they offer some rise the page like book’s title. Third ,link’s between websites matter .When want we page links to another it’s usually recommendation . Telling leaders this site has good information . Away page we not only it’s coming to can not good to search engines. But some people try to follow the search engine by creading all buy links all over the web than point their website . Usually ,search engines can tape when site has lot of then.
And they can’t for their by giving links from strees for decides move way in the recipe .Forth ,the words that used links matter too . If you repeat says ? have lots of books is linked .Search engines can stublish the ? .com .It’s ? to the word books .This way for someone searching for books that’s site will right  well .Lastly , search engine care about reputation .Site was consider rececle of fresh engine contain. In growing number called links. Maybe consider rising stars and he well insearch rankings .This just basics and recipe our find in change all the time .Good SEO ! It’s about making sure your website have great contain that’s support search engine for their recipe.

[Homework]2011-10-23&10-29 搜索引擎优化

this is search engine optimization explained by Common Craft. Imagine for a minute that you are a librarian, but not a normal one. You are librarian for every book in the world. people depend on you every day to find the exact book they need. How do you do it? You need a system to know what is inside every book and how books relate to each other. Your system need to take in a lot of information and speak up the best answers for a patrants question. It is not an easy job. Search engines like Google and Bing are the librerians in the Internet. Their system collect information about every page on the web so they can help people to find exactly what they are looking for. In the search engine has a secret recipe called an augerenthem for turing all that information into useful search results. now if you own a website, search result matter. when your pages have higher rankings, they help more people find you. the key to higher ranking is making sure that your website has the ingredients search engines need for their recipes.  this is called search engine optimization, or SEO.As it turns out, most of the big ingredients are known. let's take a look. First, words matter, search engine account for every word on the web. this way, when someone searches for shoe repair, the search engine can never result to only the pages that were about those words. second, titles matter, each page on the web has an official title that you may not ever see it because it is in the code. search engine pay a lot of attention to page titles because they often summarize the page like a book's title. third, links between website matter. when one web page links to another, it is usually a recommentation, telling readers this site has good information. a webpage with a lot of links coming to it can look good to search engines. but some people try to fool the search engines by creating all buy bogers links all over the web that point to their own website. usually, search engine can detach when a site has a lot of them and they account for it by giving links to trust worthy site more weight in the recipe. fourth, the words that are used in links matter too. if your webpage said that Amazon hase lots of books and the word books is linked, search engine can extablish that Amazon.com is related to the word books.  this way, when someoen search for books, that site could rank well. lastly, search engines care about reputaion. sites with the consister reference of fresh engaging contest in growing numbers of links may consider rising stars and do well in search ranking. these are just the basis and recipe are refined and changed all the time. good SEO is about making sure that your website has great contents that supported by the ingredients that search engines need for their recipes.


This post was generated by put listening repetition system,  Check the original dictation thread!
实现无障碍英语沟通

[Homework]2011-10-23&10-29 搜索引擎优化

This is search engine optimization, explained by common craft. Imagine for a minute that you're a librarian, but not a normal one, you're a librarian for every book in the world. People depend on you every day to find the exact book they need. How do you do it? You need a system. You need to know what's inside every book, and how books relate to each other. Your system needs to take in a lot of information and spit out the best answers for patron's questions. It's not an easy job. Search engines like Google and Bing are the librarians of the internet. Their systems collect information about every page on the web, so they can help people find exactly what they're looking for. Every search engine has a secret recipe called an algorithm for turning all that information into useful search results. Now, if you own a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called search optimization or SEO. As it turns out, most of the big ingredients are known. Let take a look.
First, words matter. Search engines account for every word on the web. This way when someone searches for shoe repair, the search engine can narrow the results to only pages that are about those words.
Second, titles matter. Each page on the web has an official title, you may not ever see it, because it's in the code. Search engines pay a lot of attention to page titles because they often summarize the page like a book's title.
Third, Links between website matter. When one web page links to another, it's usually a recommendation, telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating or buying bogus links all over the web that point to their own website. Usually, search engines can detect when a site has a lot of them, and they account for it by giving links from trustworthy sites more weight in the recipe.
Fourth, the words that are used in links matter too. If your web page says amazon has lots of books, and the word books is linked. Search engines can establish that amazon.com is related to the word books. This way, when someone searches for books, that site will rank well.
Lastly, search engines care about reputation. Sites with a consistent record of fresh engaging content and growing numbers of quality links, may be considered rising stars and do well in search rankings.
These are just basics, and the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that supported by the ingredients that search engines need for their recipes.



This post was generated by put listening repetition system,  Check the original dictation thread!
普特听力大课堂

[Homework]2011-10-23&10-29 搜索引擎优化

本帖最后由 杨璐_34 于 2011-10-25 16:43 编辑

This is search engine Optimization explained by common craft. Imaging for a minute that you are a library, but not a normal one, you are the library for every book in the world, people depend on you every day to find exact book they need. How do you do it? You need a system, you need to know what's inside every book, and how books relate to each other. Your system needs to take a lot of information and split out the best answer for patrons' questions. It's not an easy job.


Search engines like Google and Bing are the libraries of the Internet. Their systems collect  information about every page on the web, so they can help people find exactly what they are looking for. And their searchengine has a secret recipe called Algorithm for tuning all that information into useful search results.


Now, if you are on a website, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines they need for their recipe.This is called search engine optimization or SEO.


As it turns out, most of the big ingredients are knew. Let's take a look. First, words matter. Search engines account every word on the web. In this way, when someone searches for“shoe repair”, the search engines can narrow results to only the pages that about those words.


Second,titles matter. Each page on the web has an official title. You may not ever see it, because it's in the code.Search engine pay a lot of attention to page titles because they often summarized the page like a book's title.


Third,links between websites matter. When one web page links to another,it's usually a recommendation, telling readers, this site has a good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the searchengines by creating or buying books links all over the web that point to their own website, usually search engines can detect when a site has a lot of them, and they account for it by giving links from trust sites they more way in the recipe.


Fourth,the words that used in links matter too. If your web says “Amazonhas lots of books”, and the word books is linked. Search engines can established Amazon.com is related to the word books. This way,when someone searches for books, that site will rank as well.


Lastly,search engines care about reputation, sites with consistent record offresh engaging content and growing numbers of quality links maybe considered rising starts and you will in search rankings. These are just the basics, and the recipe are refund and changed all the time


GoodSEO is about making sure your website has great content, that supported by the ingredients the search engines need for their recipe.
                                                   
This post was generated by put listening repetition system,  Check the original dictation thread!
好栏目推荐之美国口语俚语

[Homework]2011-10-23&10-29 搜索引擎优化

This the search engine optimization,explained by common craft.Imagine for a moment that you are a librarian.But not a normal one.You are a librarian for every book in the world.People depend on you everyday to find exact book they need.How do you do it?You need a system.You need to know what's inside every book and how book related to each other.Your system needs to take in a lot of information and spared up the best answer for pasionate questions.It's not an easy job.Search engines like Google and Bing are the librarians on the internet.their system collect information on every page on the web.they can help people find exactly what they are looking for.And every search engine has a secret recipe called an org?for turning all that information into useful search results.Now if you on the website,search results matter.When your pages have higher rankings,they have more people find you.The key to higher rankings is making sure your website has the ?.Search engines needs for their recipes.This is called search engine optimization or SEO.As turns out,most of the big ?know,let's take a look.   First,words matter.search engines account for every word on the web.This way,when someone searches for shoe repair,the search engines can never results to only the pages that about those words.
   Second,titles matter.Each page on the web has an official title.But you may not ever see it because it's in a code.Search engines pay a lot of attention to page tittles because they often summarize the page like a book's tittle.
   Third,links between websites matter.When one web page link to another,it's usually an recommendation.Telling visitors this site has good information.A web page with a lot of links coming to it can look good to search engines.But some people try to full the search engines by creating all by ?links all over the web that point their own website.Usually,search engines can do attack when the site has a lot of them.And may account for it by giving links ?this sites more way in a recipe.
   Forth, the words that used in links matter too.If your web page says amazon has lots of books,and the word books is linked.Search engines can established that amazon.com is related to the word books.This way when someone searches for books,that site will rank well.
   Lastly,search engines care about reputation.Sites with consistent record a fresh ,engage content in growing numbers of quality links.Maybe consider rising star and do well in search rankings.
   These are just the basics.And recipes are refined and changed all the time.Good CEO is about making sure your website has great content.That's supports by the ?that search engines need for their recipes.

This post was generated by put listening repetition system,  Check the original dictation thread!
认真听了好几遍,整理稿哦!~~~
This is Search Engine Optimization explained by common craft.

Imagine for a minute that you are a librarian, but not a normal one. You are a librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it? You need a system. You need to know what’s inside every book and how books relate to each other. Your system needs to take in a lot of information and spit up the best answers for patrons’  questions. It is not an easy job.

Search engines like Google and Bing are the librarians of the internet. Their systems collect information about every page on the web, so they can help people find exactly what they are looking for. And every search engine has a secret recipe called them Algorithm for turning all that information into useful search results.

Now, if you are on website, search results matter. When you page have higher rankings, they help more people find you. The key to higher rankings is making sure your website has the ingredients search engines need for their recipes. This is called Search Engine Optimization or SEO. As it turns out most of big ingredients are known. Let’s take a look.

First, words matter. Search Engines account for every word on the web. This way, when someone searches for shoe repair, the search engine can narrow results to only the pages that are about those words.

Second, titles matter. Each page on the web has an official title that you may not ever see it because it is in a code. Search engines pay a lot of attention to page titles, because they often summarize the page like a book’s title.

Third, links between websites matter. When one web page links to another, it is usually a recommendation telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating or buying bogs links all over the wet that point to their own website. Usually, search engines can detect when a site has a lot of them. And they account for it by giving links from trusted sites more way in the recipe.

Fourth, the words that used in links matter too. If your web page says “Amazon has lots of books” and the word “books” is linked. Search engines can establish at amazon.com is related to the word “books”. This way, when someone searches for books, that site will rank well.

Lastly, search engines care about reputation. Sites with consistent record of fresh, engaging content in growing numbers of quality links may be considered rising stars and do well in search rankings.

These are just the basics, and the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that is supported by ingredients that search engines need for their recipes.
Just do it.

[Homework]2011-10-23&10-29 搜索引擎优化

Image for a minute you are libraries,but you are not a common one.You are libraries infer anyone in the world.People depend on you everyday defire the exact book they need.How did you do it,you need system,you need to know  what inside every book and help book to link each other.Your system need to take a lot of information and speech up the best answer for patients and questions.It is not an easy job.searchs like google and bin are the libraries of the Internet.Their system collect information about every page on the web.So they can help people find  exactly what they are looking for.And every    have a thick  recipe    called       for choosing all that information into useful search outs. Now if you are on  the wedsites,search out matter.when your page are at high     .There have more people find you.The key to  high    is making sure  your website have the  ideas searchers need for their recipes. This is called important metions or SEO.As it turns out,most of the big ingree deals they know.Let's take a look.First,word to matter, the  account to every word on the web.This way,when someone search for shoesapare,the searchers can never result out the pages about those words.Second,titles matter,each page on the web has afecial title.You may ever say it because it is on the code.Searchers pay a lot attention to page titles because it is often summarize the page like a book title.Third,links between websites matter,when one page link to another,it is usually a recommedation. Telling readers,this sites have a good information.A well page with a lot of links coming to it can look good to searchers.But some people try to fooish searchers by creating all by bage's links allby the pages and point their own website.Usually,searchers can detect when the site have a lot of thim and they give links by trust the websites more wait than a recipe.Fourth,the words you use in links matters too,if your web page says annmer has a lot of books and where  books is linked.Searchers can  stand up and when it not come.to the web books.This way ,when someone search for books,that sites will regare.lastely,searchyions care about reputation,sites consist of record of frash ingaining  contact ingrowing numbers of quality links may be considered raising star and do well in searchers ranges.This is just the basics,and the recipes will refind and change it all the time.Good CEO is about make sure your website has a great contact that support by the engree deals that search  need for their recipe.

This post was generated by put listening repetition system,  Check the original dictation thread!
每天半小时 轻松提高英语口语

[Homework]2011-10-23&10-29 搜索引擎优化

This is search engine optimization explained by common craft.Imaging for a minute that you are librarian,but not a normal one, you are a librarian for every book in the world. People depend on you every day to find the exact book they need.How do you do it? Do you need a system.You need to know what's inside every book and how book relate to each other.Your system needs to take in a lot of information in spite of the best answers for ...'s questions .It's not a easy job.Search engines like google and bing are the librarians of the Internet.their system collect information about every page on the web.So they can help people find exactly what they are looking for.And every search engine has a secret recipt,called Algorithm for turning all the information into useful search results. Now if you are on a website, search results matter. When your pages have high rankings,there have more people find you.The key to high rankings is making sure that your website has the ingredence.search engine needs for their recipts.This is called search engine optimization or SEO.
As it turns out,most of the big ingredence is known. Let's take a look. First, words matter.Search engine account for every word on the web.This way,when someone searches for shoe repair.The search engine can narrow result to only the page that's about those words.Second,titles matter.Each page on the web has an official title.You may not ever see it because it's in the code.Search engines pay a lot of attention to pitch titles because they often summarize the page likes a books title.Third, Links between websites matter.When one web page links to another,it's usually recommandation.Telling readers,This side has good information.A web page with a lot of links coming to ,it can look good to search enginse.But some people try to afford the search engine by creating or buying bogs all over the web that point totheir own website.Usually,search engines can attack when the site has all of them.Fourth, the words that are used in links matter too. If your web page says Amazon has lots of books, and the word books is linked. Search engines can establish that Amazon.com is related to the word books. This way when someone searches for books, that site will rank well. Lastly, Search engines care about reputation. Sites with the consistent record of fresh engaging content and growing numbers of quality links may be considered rising stars and do well in searching rankings. These are just the basics. And the recipes are refined and changed all the time. Good SEO is about making sure your website has great content that's supported by the ingredients that search engines need for their recipes.
This post was generated by put listening repetition system,  Check the original dictation thread!

[Homework]2011-10-23&10-29 搜索引擎优化

Homework

This is Search Engine Optimization, expained by Common Craft.

Imagine for a minute that you are a librarian, but not a normal one, you are a librarian for every book in the world. People depend on you everyday to find the exact book they need. How do you do it? You need a system. You need to know what is inside each book and how books relate to each other. Your system needs to take in a lot of information in spite of the best answers for a patient’ s questions. It’s not an easy job.

Search engines like “google” and “bing” are the librarians of the internet. Their systems collect information about every page on the web, so they can help people find exactly what they are looking for. And every search engine has a secret recipe, calling Algorithm, for turning all that information into useful search results.

Now if you’re on the internet, search results matter. When your pages have higher rankings, they help more people find you. The key to higher rankings is making sure your website has ingredients search engines need for their recipes. This is called “Search Engine Optimization”, or SEO.

As it turns out, most of the big ingredients are known. Let’s take a look.

First, words matter. Search engines account for every word on the web. This way when someone searches for shoe repair, the search engines can narrow results to only the pages that’s about those words.

Second, Titles matter. Each page on the web has an official title. But you may not ever see it because it is in the code. Search engines pay a lot of attention to page titles because they often summarize the page like a book’s title.

Third, links between websites matter. When one web page links to another, it’s usually a recommendation, telling readers this site has good information. A web page with a lot of links coming to it can look good to search engines. But some people try to fool the search engines by creating all bind bogus links all over the web that point to their own website. Usually search engines can detect when a site has a lot of them and may account for it by giving links from trust what they site more weight in the recipe.

Fourth, the words that are used in links matter too. If your web page says Amazon has lots of books and the word “books” is linked, search engines can establish that Amazon.com is related to the word “books”. This way, when someone searches for books, that site will rank well.

Lastly, search engines care about reputation. Sites with their consistent record of fresh and engaging content engrowing numbers of quality links may be considered rising stars and do well in search rankings. These are just the basics. And the recipes are refined and changed all the time. Good SEO is about making sure your website has a great content that’s supported by the ingredients that search engines need for their recipes
.
This post was generated by put listening repetition system,  Check the original dictation thread!
口译专员推荐—>口译训练软件IPTAM口译通

[Homework]2011-10-23&10-29 搜索引擎优化

This the search engine optimization explained by common craft.
Imagine for a minute that you are a librarian,but not nomal one,you are librarian for every book in the world.People depend on you everyday to found the exact book they need.How do you do it, you need a system.You need to know what's inside every book and how books to relate to each other.Your system needs to take in a lot of imformation,and spared up the best answers for patrons' questions, it's not an easy job.
Search engines like Google and Bing are the librarians' of the Internet.Their systems collect information about every page on the web,so they can help people find exactly what they are looking for.And every search engine has a secret recipe calling A for turning all of the information into useful search results.Now if you want a website search results matter.When your pages has higher rankings they help more people find you.The key for higher randings is making sure your website have the ingredients search engines need for their recipes.This is calls search engine optimization or SEO.As it turns out most of the big ingredients were known,let's take a look.First,words matter,search engines account for every word on web.This way when someone research shoe repair,the search engines can narrow results to only the pages that about those words.
Second, titles matter.

This post was generated by put listening repetition system,  Check the original dictation thread!
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