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[商业新闻] 2016-09-04&09-06 区域价差大 ZARA在美国被诉定价欺诈

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and now to the new lawsuit that could send shock-wave through the fashion
industry as soon as claiming it, ZARA-the fashion giant frequented by celebrity
used to deceptive practices in the US, unjustly enriching the brand into the
billions of dollars. Sunny hostin is here now, that is what exactly Sunny this
suit alleged.

well, it's alleging the ZARA uses the baiting and switching prices and so you
think you are getting the high end fashion at affordable prices, but you are
paying just a bit little more. so for example in the lawsuit they say, this
customer Daven Rose love this shirt, saw the price 9.95$, but actually it was
9.95 euro, he goes to the cash register, ends up paying 17.9$ per shirt, but
the actual true convert rate should be dollar 11.26. and so we are talking about
ZARA, the company that every one loves, the company that i use all the time,
but people maybe pay more than they think.

here is what ZaRa has to say about this, its spokeman says ZARA USA vehemently
denies any allegations that the company engages in deceptive pricing practices
in the Unite states. so what would be recovered from this.

I think it's gonna a bit difficult, because one, Mark Garagos, my good friend
filed this lawsuit, he is a great lawyer, my sense is that they are going to
sell for millions of millions dollars, that is usually what Mark Garagos gets
for this type of cases, and it is kind of PR nightmare, right? because now
people are thinking, i am not really getting high end fashion at this affordable
prices, I am getting dude?? customer don't like that, and it does feel good,
and i think they are going to start perhap questioning ZARA and not buying the
ZARA clothing we all have to come to love and..,

bring your calculator and check your receipts.
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