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[英伦广角] 【整理】2010-01-09 阿凡达推动了3D电影市场(欢迎拍砖!)

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[Homework]2010-01-09 阿凡达推动了3D电影市场

At the site of world premier of the new 3D SF and adventure film Avatar, the first public screening of the movie is just finishing. The early verdict?
Thoroughly, thoroughly enjoyable. A James Cameron masterpiece.
Yes, he's basically just topped his best again and visually stunning. That's the only way you could describe it.
Expertations don't get much more intense as they're offered this other worldly advancture from imagination of the Canadian director James Cameron. He also hummed a top-grossing film of all time Titanic.
Avatar is obsessively known as one of the most expensive films ever made, reportedly costing in the range of 400 million dollars to make and market. It's arguably the most anticipated 3D film ever in a year that's already marked a major resurgence for 3D movies. The director himself has noted in a recent interview with Reuters that there're french commercial benefits to taking cinema into additional dimensions.
Well you can pirate a 3D movie,but you can't pirate it in 3D. So you can't sort of bottle that 3D experience into a booklet distribution of it. You gotta it ritht now. You've gotta go to a movie theatre. So this is a way to sort of get people back to the cinema for the big show, for the big experience.
The UK box office looks to surpass the 1 billion pound mark for the year in 2009. That would be a first and this in a recession. Audian CEO Wober Gaven, says 3D movies have played a major role.
Well,this past year, 10% of our admissions would be in 3D. So 10% of our business now is a 3D business. Next year, I think it's gonna be 20%. We've already got 20 titles announced in 3D for next year. And I won't be surprised if it didn't hit close to 30%.
Of course 3D craze has come and gone in the past, but there're a great many people betting that three dimensional entertainment would prove to be more than a passing fad this time around.
Mac Coun, Reuters.

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