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[科技前沿] 【整理】2010-11-18&11-20 数字化装饰

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Despite a tony address and priceless views, this one bedroom condo on Manhattan's east side was not getting much traffic when it went on sale this summer. Things change when the empty apartment got a digital makeover. There are now several offers close to is asking price over a million dollars, according to broker * of house debt property.

The owner of this apartment doesn't live here. She's living in the midwest right now so for her to coordinate, bring in furniture and the stage and meet with him and pick things out. It becomes very very complicated. So this is a low-cost but also sort of like a low-* alternative.

So for example, the empty one bedroom looks quite small in this photo, but one furnished digitally looks much more inviting. * says web traffic's up at least 20% on lisings with virtual staging.

We have sort of a * that the brokers can go in and fill out you know what sort of furniture they want, color, accessories, wood penaling, etc. And we have all different sort of like stylistic selections that we can choose from.

Real staging is expensive, often costing thousands of dollars. Companies like virtualstagingsolutions.com offer their services for just a couple hundred dollars. And with a real estate market still suffering, business is growing. Co-founder Denis Miller.

Right now we actually start to getting to our developers. We're saving them literally thousands because they don't have to stage all these apartments that they have and their large complexes. And we're saving them quite a bit dollars because we're showing living spaces, whether it'll be for a single person or a family. We do every * of demographic.

Virtual staging is still a relatively new tool for the real estate business, but if it continues to deliver results, it could become a standard way to make buyers to feel more at home.
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